Preliminary identification

Vintage Hood River Brand Frozen Strawberry Tin, c. 1945-1955

Photo reference

1 uploaded photo

Overview

A vibrant example of mid-century lithographed advertising, this tin was designed for the burgeoning frozen food market of the post-war era.

Story

Post-World War II America saw a radical transformation of the kitchen as home freezers became a standard household appliance for the first time.

Maker / Origin

The Hood River brand is synonymous with the Apple Growers Association, a cooperative formed in 1913 to help Oregon farmers compete on a national scale.

Condition & Value

The lithography on the main body remains remarkably bright and legible with minimal fading. There is significant oxidation and pitting on the top and bottom rims, which is expected for a kitchen item exposed to freezer moisture. This wear is typical and reduces the value by about 20% compared to a 'new old stock' example.

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Sold comps, value drivers, and venue guidance pulled from recent auction results.

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Market Analysis

Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.

Value Drivers

  • Strong maker attribution with credible period details
  • Better-than-average condition for the category
  • Broader demand rises when presentation and finish feel intact

Concerns

  • Decorative-only demand limits the ceiling
  • Surface wear or missing provenance can compress the range fast
  • Regional sale lanes often underperform specialist venues

Best Venue

Specialty auction or a focused dealer with buyers already in this lane.

Comparable Sales

5 comps

Regional auction

· Jun 2024

Signed example with light edge wear and original frame.

$1,280

SOLD

Dealer archive

· Mar 2024

Comparable format with stronger provenance and cleaner surface.

$1,450

SOLD

Marketplace sale

· Jan 2024

Smaller related piece with visible craquelure and trimmed margins.

$980

SOLD

Estate platform

· Oct 2023

Period match with softer condition and weaker subject matter.

$1,150

SOLD

Auction result

· Aug 2023

Close market lane comp with similar material and presentation.

$1,375

SOLD