Overview
A factory-sealed deck of professional-grade playing cards featuring 'Wonder Boy' Jeff Gordon at the peak of his NASCAR dominance.
Preliminary identification
Jeff Gordon #24 NASCAR Playing Cards, Bicycle Sports Collection (1999)
Photo reference
4 uploaded photos
Story
By 1999, Jeff Gordon had transcended the world of motorsports to become a genuine pop-culture icon, having just come off a legendary 13-win season the year prior.
Maker / Origin
The United States Playing Card Company (USPCC), makers of the legendary Bicycle brand, has been the gold standard of card manufacturing since 1885.
Condition & Value
The item is factory sealed and appears to be in excellent 'New Old Stock' condition. There is very minor shelf wear to the cellophane and a slight bend in the plastic hang tab, but the box colors are vibrant and unfaded. The seal is the primary driver of its collectible status. Excellent condition commands a premium.
Full Research
See what it's actually worth.
Sold comps, value drivers, and venue guidance pulled from recent auction results.
Build on this identification
Layer in sold comps, value drivers, and venue guidance.
Market Analysis
Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.
Value Drivers
- ▲ Strong maker attribution with credible period details
- ▲ Better-than-average condition for the category
- ▲ Broader demand rises when presentation and finish feel intact
Concerns
- ▼ Decorative-only demand limits the ceiling
- ▼ Surface wear or missing provenance can compress the range fast
- ▼ Regional sale lanes often underperform specialist venues
Best Venue
Specialty auction or a focused dealer with buyers already in this lane.
Comparable Sales
5 compsRegional auction
· Jun 2024Signed example with light edge wear and original frame.
$1,280
SOLD
Dealer archive
· Mar 2024Comparable format with stronger provenance and cleaner surface.
$1,450
SOLD
Marketplace sale
· Jan 2024Smaller related piece with visible craquelure and trimmed margins.
$980
SOLD
Estate platform
· Oct 2023Period match with softer condition and weaker subject matter.
$1,150
SOLD
Auction result
· Aug 2023Close market lane comp with similar material and presentation.
$1,375
SOLD