Preliminary identification

Longines Conquest Two-Tone Quartz Watch, c.1990s

Photo reference

1 uploaded photo

Overview

A classic Swiss-made dress watch featuring a distinctive scalloped bezel and a two-tone integrated 'bullet' link bracelet.

Story

The 1980s and 90s marked a pivotal 'adapt or die' moment for the Swiss watch industry, and this Longines is a stylish survivor of that era. While mechanical watches were struggling against the 'Quartz Crisis,' Longines leaned into high-end quartz movements…

Maker / Origin

Longines was established in 1832 in Saint-Imier and holds the distinction of having the oldest unchanged registered trademark in watchmaking.

Condition & Value

The watch shows honest wear consistent with age, particularly some softening and thinning of the gold plating on the bezel and bracelet links. The crystal appears to be in good condition, and the dial remains crisp. Significant wear to the gold plating typically reduces the value by about 20-30% compared to a mint example.

Full Research

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Sold comps, value drivers, and venue guidance pulled from recent auction results.

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Market Analysis

Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.

Value Drivers

  • Strong maker attribution with credible period details
  • Better-than-average condition for the category
  • Broader demand rises when presentation and finish feel intact

Concerns

  • Decorative-only demand limits the ceiling
  • Surface wear or missing provenance can compress the range fast
  • Regional sale lanes often underperform specialist venues

Best Venue

Specialty auction or a focused dealer with buyers already in this lane.

Comparable Sales

5 comps

Regional auction

· Jun 2024

Signed example with light edge wear and original frame.

$1,280

SOLD

Dealer archive

· Mar 2024

Comparable format with stronger provenance and cleaner surface.

$1,450

SOLD

Marketplace sale

· Jan 2024

Smaller related piece with visible craquelure and trimmed margins.

$980

SOLD

Estate platform

· Oct 2023

Period match with softer condition and weaker subject matter.

$1,150

SOLD

Auction result

· Aug 2023

Close market lane comp with similar material and presentation.

$1,375

SOLD