Overview
A rare celluloid campaign button featuring a sepia-toned portrait of Grover Cleveland, the only U.S. President to serve two non-consecutive terms. This piece represents the dawn of modern political marketing, utilizing the then-revolutionary technology of celluloid to create wearable propaganda.
Story
Grover Cleveland lost the 1888 election despite winning the popular vote. His wife, Frances, famously told White House staff to keep everything in place because they'd be back in four years. She was right.
Maker / Origin
While the back is not visible, the Whitehead & Hoag Company of Newark, NJ, patented the celluloid button process in 1896. Before this, political 'jewelry' was made of heavy metal or fragile glass; these lightweight pins allowed every citizen to become a walking billboard for their candidate.
Condition & Value
The pin shows significant moisture damage and 'foxing' (brown spotting) across the portrait, which obscures the image. This heavy staining significantly reduces the value compared to a 'clean' example, though the structural integrity appears sound. Condition reduces value by roughly 50-60%.