Overview
A classic example of 1970s 'jewelry-first' horology, this Swiss-made timepiece features an oval dial seamlessly integrated into a wide, textured bracelet.
Preliminary identification
Photo reference
2 uploaded photos
Overview
A classic example of 1970s 'jewelry-first' horology, this Swiss-made timepiece features an oval dial seamlessly integrated into a wide, textured bracelet.
Story
During the late 1960s and early 1970s, the Swiss watch industry underwent a radical design shift where the watch became a secondary element to the bracelet itself.
Maker / Origin
Founded in 1853 in the Jura Mountains of Switzerland, Tissot has a storied history of innovation, including creating the first mass-produced pocket watch.
Condition & Value
The watch shows honest wear consistent with age, including a notable diagonal scratch on the bracelet just below the 6 o'clock position. There appears to be some thinning of the gold plating on the high points of the texture. The dial looks remarkably clean, which is a big plus for collectors.
Full Research
Sold comps, value drivers, and venue guidance pulled from recent auction results.
Build on this identification
Layer in sold comps, value drivers, and venue guidance.
Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.
Best Venue
Specialty auction or a focused dealer with buyers already in this lane.
Regional auction
· Jun 2024Signed example with light edge wear and original frame.
$1,280
Dealer archive
· Mar 2024Comparable format with stronger provenance and cleaner surface.
$1,450
Marketplace sale
· Jan 2024Smaller related piece with visible craquelure and trimmed margins.
$980
Estate platform
· Oct 2023Period match with softer condition and weaker subject matter.
$1,150
Auction result
· Aug 2023Close market lane comp with similar material and presentation.
$1,375