Preliminary identification

Longines 'Royal Oak' Style Integrated Bracelet Quartz Watch

Photo reference

1 uploaded photo

Overview

This is a striking example of the 1980s 'Integrated Bracelet' design trend, featuring a distinctive octagonal bezel with exposed screws. It represents a period when traditional Swiss houses like Longines adapted the high-luxury aesthetic of the Audemars Piguet Royal Oak for a broader market.

Story

In the 1970s, designer Gérald Genta changed watches forever with the Royal Oak. By the 1980s, Longines created this sleek, quartz-powered response. It captures the exact moment when watches transitioned from tools to geometric jewelry.

Maker / Origin

Founded in 1832, Longines is one of the oldest Swiss watchmakers and once led the world in chronometry and aviation timing. During the 'Quartz Crisis' of the late 20th century, they pivoted to ultra-thin, elegant designs that maintained their reputation for precision and Swiss prestige.

Condition & Value

The watch shows honest wear consistent with age, including light surface scratches on the bezel and bracelet. The dial appears clean; however, the functionality of the quartz movement and the integrity of the bracelet links are key. Scratches on the crystal or a dead battery slightly lower the immediate value.

Full Research

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Sold comps, value drivers, and venue guidance pulled from recent auction results.

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Market Analysis

Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.

Value Drivers

  • Strong maker attribution with credible period details
  • Better-than-average condition for the category
  • Broader demand rises when presentation and finish feel intact

Concerns

  • Decorative-only demand limits the ceiling
  • Surface wear or missing provenance can compress the range fast
  • Regional sale lanes often underperform specialist venues

Best Venue

Specialty auction or a focused dealer with buyers already in this lane.

Comparable Sales

5 comps
Regional auction· Jun 2024
$1,280

Signed example with light edge wear and original frame.

Dealer archive· Mar 2024
$1,450

Comparable format with stronger provenance and cleaner surface.

Marketplace sale· Jan 2024
$980

Smaller related piece with visible craquelure and trimmed margins.

Estate platform· Oct 2023
$1,150

Period match with softer condition and weaker subject matter.

Auction result· Aug 2023
$1,375

Close market lane comp with similar material and presentation.