Wincraft Self-Winding 17-Jewel Wristwatch, c. 1960

Story

The late 1950s saw a revolution on the wrists of the working world as 'self-winding' technology became affordable for the average person. This Wincraft model was designed for the man who wanted a 'set it and forget it' timepiece that could survive a day at the…

Maker / Origin

Wincraft was one of the many 'private label' brands that flourished by importing high-quality Swiss movements and casing them for local department stores and jewelers.

Condition & Value

The dial shows a light, even 'stardust' patina consistent with age, which many collectors prefer over a refinished face. There is minor plating wear on the lugs and some scratching on the acrylic crystal. The expansion band appears to be in good tension, though these often require deep ultrasonic cleaning to remove decades of debris.