Preliminary identification

Concord Stainless Steel Rectangle Quartz Dress Watch

Photo reference

3 uploaded photos

Overview

A refined Swiss-made quartz dress watch by Concord featuring a rectangular case with an integrated multi-link steel bracelet. The crisp white dial displays crisp black Roman numerals framed by a minute track, exemplifying classic neo-vintage luxury styling.

Story

Founded in 1908 in Biel, Switzerland, Concord carved out a unique identity by crafting ultra-slim luxury watches tailored for the American market. During the late 20th century, Concord became famous for ultra-thin quartz movements that rivaled traditional high-end houses in elegance.

Maker / Origin

Concord Watch Company was established in 1908 to manufacture high-grade Swiss timepieces specifically for luxury retailers worldwide, famously supplying Tiffany & Co. and Cartier. In 1979, Concord made horological history by introducing the 'Delirium', the world's thinnest watch at under 2mm thick.

Condition & Value

Shows light to moderate surface hairline scratches on the steel case and bracelet consistent with regular wear. Dial and hands appear very clean. Functionality depends on movement condition and battery fresh replacement; visible wear slightly tempers top value.

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Market Analysis

Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.

Value Drivers

  • Strong maker attribution with credible period details
  • Better-than-average condition for the category
  • Broader demand rises when presentation and finish feel intact

Concerns

  • Decorative-only demand limits the ceiling
  • Surface wear or missing provenance can compress the range fast
  • Regional sale lanes often underperform specialist venues

Best Venue

Specialty auction or a focused dealer with buyers already in this lane.

Comparable Sales

5 comps
Regional auction· Jun 2024
$1,280

Signed example with light edge wear and original frame.

Dealer archive· Mar 2024
$1,450

Comparable format with stronger provenance and cleaner surface.

Marketplace sale· Jan 2024
$980

Smaller related piece with visible craquelure and trimmed margins.

Estate platform· Oct 2023
$1,150

Period match with softer condition and weaker subject matter.

Auction result· Aug 2023
$1,375

Close market lane comp with similar material and presentation.