Preliminary identification

Syroco Wood 'A Friendly Call' Relief Plaque

Photo reference

2 uploaded photos

Overview

A charming high-relief wall plaque titled 'A Friendly Call,' depicting two women in colonial-style dress conversing by a hearth. It is crafted from 'Syroco Wood,' a signature composite of wood flour and resins molded to mimic hand-carved timber.

Story

During the 1940s, American homes embraced 'Colonial Revival' decor to find comfort in a romanticized past. This scene captures a quiet moment of connection, complete with a sleeping cat and a spinning wheel. It turned a simple wall into a window to a cozy, bygone era.

Maker / Origin

Founded in 1890 by Adolph Holstein, Syroco revolutionized home decor by perfecting a molding process that made the look of expensive European wood carvings affordable for the average American family. Their pieces became staples of mid-century gift shops and department stores.

Condition & Value

The front shows some paint loss and surface grime, while the back has a significant chip in the upper corner and a makeshift wire hanger. These signs of age and the damage to the reverse reduce the value by about 50% compared to a mint specimen. Syroco collectors value specific scenes and original finishes.

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Sold comps, value drivers, and venue guidance pulled from recent auction results.

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Market Analysis

Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.

Value Drivers

  • Strong maker attribution with credible period details
  • Better-than-average condition for the category
  • Broader demand rises when presentation and finish feel intact

Concerns

  • Decorative-only demand limits the ceiling
  • Surface wear or missing provenance can compress the range fast
  • Regional sale lanes often underperform specialist venues

Best Venue

Specialty auction or a focused dealer with buyers already in this lane.

Comparable Sales

5 comps
Regional auction· Jun 2024
$1,280

Signed example with light edge wear and original frame.

Dealer archive· Mar 2024
$1,450

Comparable format with stronger provenance and cleaner surface.

Marketplace sale· Jan 2024
$980

Smaller related piece with visible craquelure and trimmed margins.

Estate platform· Oct 2023
$1,150

Period match with softer condition and weaker subject matter.

Auction result· Aug 2023
$1,375

Close market lane comp with similar material and presentation.