Preliminary identification

Longines Conquest Electronic Wristwatch, c.1972

Photo reference

2 uploaded photos

Overview

A fascinating 'transistorized' hybrid timepiece featuring a gold-plated cushion case and a high-relief architectural dial.

Story

In the early 1970s, the watch world was on the brink of a technological earthquake, and this Longines was at the epicenter. Before quartz crystals took over, Swiss engineers developed these 'electronic' movements as a bridge, replacing the mainspring with a…

Maker / Origin

Founded in 1832, Longines is one of the oldest and most respected names in Swiss watchmaking, known for their 'winged hourglass' logo—the oldest unchanged trademark in the world.

Condition & Value

The case shows some softening of the edges and light scratching consistent with age, but the gold plating appears largely intact. The dial is remarkably clean with no visible 'spotting' or moisture damage.

Full Research

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Sold comps, value drivers, and venue guidance pulled from recent auction results.

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Market Analysis

Comparable demand stays strongest where maker, originality, and venue confidence line up. Broader examples still trade, but the range tightens quickly when provenance, condition, or selling lane fit is missing.

Value Drivers

  • Strong maker attribution with credible period details
  • Better-than-average condition for the category
  • Broader demand rises when presentation and finish feel intact

Concerns

  • Decorative-only demand limits the ceiling
  • Surface wear or missing provenance can compress the range fast
  • Regional sale lanes often underperform specialist venues

Best Venue

Specialty auction or a focused dealer with buyers already in this lane.

Comparable Sales

5 comps

Regional auction

· Jun 2024

Signed example with light edge wear and original frame.

$1,280

SOLD

Dealer archive

· Mar 2024

Comparable format with stronger provenance and cleaner surface.

$1,450

SOLD

Marketplace sale

· Jan 2024

Smaller related piece with visible craquelure and trimmed margins.

$980

SOLD

Estate platform

· Oct 2023

Period match with softer condition and weaker subject matter.

$1,150

SOLD

Auction result

· Aug 2023

Close market lane comp with similar material and presentation.

$1,375

SOLD