Overview
The earrings are clearly marked 'HEIDI DAUS' and 'CHINA' on the textured reverse. The 'CHINA' mark is a diagnostic indicator of her later mass-market production (e. g., HSN), firmly placing the era in the early 21st century.
Identification
Photo reference
4 uploaded photos
Overview
The earrings are clearly marked 'HEIDI DAUS' and 'CHINA' on the textured reverse. The 'CHINA' mark is a diagnostic indicator of her later mass-market production (e. g., HSN), firmly placing the era in the early 21st century.
Story
Heidi Daus is a contemporary costume jewelry designer known for her Art Deco revival style, heavily featuring antiqued brass-tone metals and vibrant, multi-colored crystals. Her pieces are widely distributed through direct-to-consumer television networks like HSN. The 'CHINA' mark on the reverse confirms this as a 21st-century production piece from her mass-market lines. The secondary market for Heidi Daus costume jewelry is active but heavily saturated, primarily driven by collectors looking for specific colorways to complete sets.
Maker / Origin
Heidi Daus
Condition & Value
The earrings feature bright, fully intact crystals with no visible missing stones. However, photos reveal green verdigris (oxidation) on the reverse near the hinges and maker's marks, which contradicts the seller's claim of 'minimal metal wear.
Full Research
Sold comps, value drivers, and venue guidance pulled from recent auction results.
The secondary market for Heidi Daus costume jewelry is active but heavily saturated, primarily driven by collectors looking for specific colorways to complete sets. While original retail prices often exceed $100, secondary market clearing prices for pre-owned earrings typically cluster between $30 and $60. Pieces in verified pristine condition can command premiums, but buyers are highly sensitive to metal wear and oxidation.
▲ Exact design match to a $75 Poshmark listing establishes a strong upper bound for pristine examples.
▲ All crystals appear present, bright, and securely set, avoiding the steep penalties for missing stones.
▲ Clear 'HEIDI DAUS' maker's mark confirms brand authenticity and appeals to dedicated collectors.
▼ Unverified verdigris severity — if the green oxidation has permanently pitted the antiqued metal, the value drops to the $30 pre-owned floor.
▼ Missing dimensions — without exact measurements, buyers may hesitate if they are seeking a specific statement size.
Best Venue
List on a fashion-focused resale platform like Poshmark or eBay, targeting buyers looking for this specific pink and multi-color palette. Before listing, gently assess if the green oxidation can be wiped away with a dry, soft cloth; if it resists, disclose the verdigris clearly in the listing photos to avoid buyer returns. Price at $65 with offers accepted if the metal cleans up well, or $35 if the oxidation is permanent.
Upside Potential
If the verdigris is confirmed to be easily removable surface buildup leaving the factory antiquing perfectly intact, the earrings could realize the $75 high-end established by exact-match pristine comps.
Also found — market-range context
Surfaced during research but not used to anchor the valuation — wrong form, species, era, or no published price. Shown so the market range around this item is visible.